Job Description

Join to apply for the ABM Analyst role at Bulletproof, a GLI Company Headquartered in Canada with locations across the United States and around the globe with a footprint on six continents, Bulletproof, a GLI company has decades of technology, security, and compliance expertise. Bulletproof’s work in the security space has been recognized nationally and globally with Microsoft’s global Security Partner of the Year in 2021 and the Microsoft Security Trail-Blazer Award in 2024. At Bulletproof, our vision is to serve, secure, and empower the world through people and technology; one customer at a time. We believe everyone has the right to feel safe and secure. Our mission is to serve and protect organizations to ensure their success. What we have to offer : Challenging Work – We love solving highly complex problems. Across our teams and in all roles, every employee is empowered to bring their best ideas forward and to jump in and solve the problems they're passionate about. Great People – We are stronger, together, when we are open, honest, and above all, real. Every person is valued here and plays an important role in our shared success. Global Impact – As a global team spanning continents, boundaries, and cultures, every day we are inspired by the impact our work has on our colleagues, our customers, our communities, and the world at large. Diversity, Equity and Inclusion – We celebrate each other’s differences, continuously strive for equality and recognize that inclusion makes us stronger as individuals, a company and a global citizen. Position Summary: The ABM Analyst is a strategic connector role responsible for aligning Marketing and Sales through data, dashboards, and operational excellence. This leader will own the revenue funnel infrastructure — from account scoring and lead routing to attribution and pipeline reporting — ensuring that both teams operate from a single source of truth . This is a hands‑on role: part strategist, part architect, part operator. You’ll translate GTM priorities into measurable programs, build dashboards that matter, and create processes that ensure Sales and Marketing are rowing in the same direction. Responsibilities: Funnel Strategy & Alignment Partner with Sales and Marketing leadership to operationalize ICP, ABM tiers, and scoring models. Build and enforce SLAs for lead/account follow‑up to maximize pipeline velocity. Systems & Process Integration Own integration between Marketing automation (HubSpot), ABM platform (Demandbase), and CRM (Salesforce). Ensure data hygiene, campaign tagging, and attribution across platforms. Create repeatable workflows for campaigns, outreach cadences, and reporting. Partner with RevOps and IT on governance, compliance, and scalability of martech/salestech stack. Build executive‑level dashboards in Salesforce and Demandbase to track account engagement, pipeline influence, and revenue contribution. Provide Sales and Marketing leaders with weekly scorecards on funnel health, campaign ROI, and ABM progress. Translate data into actionable insights for leadership, BD, and AEs. Campaign Orchestration & Enablement Support 1:1, 1:Few, and 1:Many ABM campaigns with orchestration workflows across BD and Marketing. Ensure campaigns are trackable, measurable, and aligned with Sales priorities. Train Sales and BD teams on how to leverage dashboards, playbooks, and campaign insights. Cross‑Functional Leadership Act as the bridge between Marketing and Sales to ensure alignment on targeting, pipeline, and revenue goals. Partner with Finance on marketing ROI and with ELT on reporting frameworks. Champion a culture of measurement : no vanity metrics — only revenue outcomes. Qualifications: Must‑Have 6+ years in Marketing Operations, Sales Operations, or RevOps. Deep expertise in HubSpot, Salesforce, Demandbase (or equivalent ABM platform) . Proven success in building dashboards, attribution models, and funnel management processes. Strong analytical skills; ability to turn complex data into clear business recommendations. Excellent communication and stakeholder management across Marketing, Sales, and Executive teams. Nice‑to‑Have 2+ years in a leadership role. Background in cybersecurity, IT services, or B2B SaaS. Familiarity with SEO/analytics (BrightEdge, GA) and project management tools (Monday.com, Asana). Experience in ABM orchestration, including intent data, engagement scoring, and multi‑channel campaigns. Knowledge of Microsoft ecosystem (M365, Security, Copilot, Azure). Comprehensive Health, Dental, and Vision Insurance Optional Health Benefits Vacation Time 401k Plan Annual Discretionary Bonus Anniversary Reward Bonus Educational Assistance Program Additional Mental Health Benefits through our Employee Assistance Program Equal Opportunity Statement: Bulletproof is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Bulletproof is also committed to compliance with all fair employment practices regarding citizenship and immigration status. #J-18808-Ljbffr Bulletproof, a GLI Company

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