Job Description

The Event Coordinator is responsible for the overall execution of onsite events and marketing initiatives at the dealership level. Assist the Marketing Director in executing events and promotions strategy for the dealership. Ultimately, to drive more customers to the dealership through promotions and events. Major Duties and Responsibilities Manage all onsite dealership marketing initiatives and events. Execute all events with the highest standards in planning, organization, enthusiasm, and in accordance with the Harley-Davidson brand, dealership image, and vision. Assist the Marketing Director in executing the events and promotions strategy. Monitor Facebook page for proper posting and compliance with H-DMC MAP/PAM policies, Wise Riders Inc policies, and guidelines. Maintain all dealership Facebook and Instagram pages, ensuring an average of 3 posts per day. Monitor social media for potential customer issues and escalate to managers as needed. Manage relationships with vendors, event staff, food vendors, entertainment vendors, and HOG Chapter. Collect vendor pricing and availability for events. Update weekly promotional materials throughout the dealership. Attend weekly meetings to provide updates on past and upcoming events. Handle donation inquiries for review by the Marketing Coordinator. Hire and staff servers for promotional events. Create property layouts for events. Identify and present potential marketing opportunities to the Marketing Department. Coordinate off-site promotions, including staffing and motorcycle display. Obtain necessary permits and liquor licenses for events. Coordinate dealership rides and create monthly All Store Meeting presentations. Order food, set up, and manage teardown for meetings. Requirements Experience in marketing and event coordination. Excellent written and verbal communication skills. Experience in planning and executing large events. Ability to manage and retain quality staff. Knowledge of Harley-Davidson marketing and events or ability to learn quickly. Benefits include comprehensive paid training, employee discounts, 401K, medical/dental/vision insurance, voluntary life and disability insurance, accident and critical illness coverage, and competitive vacation time. In 150 characters or fewer, tell us what makes you unique. Try to be creative and say something that will catch our eye! 150 #J-18808-Ljbffr Wise Auto Group

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